Take your old school customer journey map and give it a makeover with these insights

Photo by Daniele Franchi on Unsplash





Why Planters’ #RIPeanut campaign was a huge success

BabyNut — the reborn Mr. Peanut who made their debut during the 2020 Superbowl. Photo Credit: Planters


A powerful tool rooted in three branches of psychology

Photo by Jonny Caspari on Unsplash

Parnika Sharma

Master of Marketing (MMKG) at the Schulich School of Business | Psychology & Sociology | Future of Marketing Magazine Curator on Flipboard

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